PPC is the discipline of obtaining top results in search engines against target search phrases, on a pay- per-click- through basis
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Works on a payment by results basis. You only pay when a search engine user clicks on your results entry and is routed through to your website
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Each phrase will have a price per click, based on the ranked position requested (i.e. displayed 1st, 2nd, 3rd, 4th, 5th, or 6th etc) for a particular search phrase, and the competitiveness of the subject search term/phrase
The Market Optimising PPC Service:
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Fully understanding and researching your product or service
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In depth research to develop programme of target phrases
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Developed and implemented to maximize relevant target visitor traffic with the budget
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Continuous monitoring, management and feedback
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Detailed transparent reporting
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Automated visitor to enquiry conversions reporting available
